Have you ever discovered an error
in your show material
…while setting up the booth?

Mike at Silicon Graphics did!
SGI’s recent introduction of their amazing new Indigo system involved signage and printed promotional material. After all material was printed and ready, it was discovered that an incorrect color product picture had inadvertently been included. It had to be changed and still be ready for the Consumer Electronics Show opening the next day.

Several pieces of collateral material was reprinted overnight. A member of the LFA staff took the literature as luggage, caught a 9 am flight and personally flew the replacement to Las Vegas, arriving with minutes to spare.