Have you ever wanted to provide
product information and
pricing to your dealers
…at half the normal cost?

Jeff at Info Peripherals did!
This LFA project involved taking product and pricing material from the company’s Asian parent , ”Americanizing” it, and producing media to communicate to Peripherals’ dealers. Further, it had to be made user friendly for their dealers to use in support of local sales situations.

The solution was to utilize a computer disc in lieu of the traditional printed price sheets. All information pertinent to products in Peripherals’ line were organized and produced on a CD. In addition, various special promotion pricing, and other marketing incentives were included. This allowed each dealer to select specific parts to custom tailor local presentations.

By combining all information into one source the cost to communicate to the dealer network was cut in half from previously used methods.